Posts Tagged the metro

Everyone’s talking Twitter!

When i first started my PR and New Media course i had never heard about Twitter. twitter community

Though now shortly after discovering it i am seeing it everywhere, it’s in the News, Magazine’s and all over the internet. Its been mentioned and discussed in many different blogs, Chris Brogan in several of the post’s on his blog. It is a new community that everyone can get involved in and as it appears everyone is!

This morning whilst on the train i found several articles in The Metro. One article was about a missing snowboarder and the use of twitter to find him. They also had an article about a fundraising campaign for comic relief by Twitter and Dave SpikeyTwitter and micro blogging promoting a new story book, to witch the contributions of it had all been found in several weeks through Twitter. This also included the incorporation of the editor, illustrator and project co-ordinator for the book.

Though this hasn’t been my only experience of Twitter since becoming a member. I have read articles in popular magazine’s telling people who’s on Twitter and how its the new service to get logged in on after Facebook. There are seen to be a lot of celebrities/bands/journalists/professionals using this platform to get people involved. Even companies have started using it. Skittles have just re-launched their website and have gone away from the traditional website format by including Social Platform’s on their website. There have been a lot of discussion about this on the internet including the Wall Street Journal.

Mars Snackfood has said that it made this bold move to better get connected with the teenage audience which is it’s key demographic;

“The teen audience relies heavily on their peers for advice on products. This is a unique, unexpected way to engage and to be a part of the conversation,” says spokesman Ryan Bowling.

The Twitter feed on the Site is used for chatter to discuss the brand and whats going on with it. The makeup of Twitter means that any updates that include skittles will automatically appear, though like many things there are lots of ups and downs to this type of consumer freedom. I personally think this is a brilliant move forward but i do wonder that if by doing this they are loosing some of their corporate identity by using these other sites and just having the widget style icon in the corner?

Twitter has become a multi functional site, catering for many different people. Its not only been used for a company’s website but is now more and more being used as a news feed . Many people getting information via Twitter before the main stream media has got any idea whats going on. The connections that are built between the people on Twitter are becoming one of the fastest ways to get information across the globe. Is it now becoming part of the 24 hour news category?

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Facebook blunder

Its a good job facebook chose to listen to its user’s on their insane plan to take total control over content added to their site. They may have been able to keep the content that people added but I’m sure a lot of people may have decided to leave their account’s stagnant in defiance of this act.
I hadn’t previously heard to much about it till this morning whilst i was on the train into University from Wigan. The eye grabbing title that The Metro newspaper chose to use ‘ Facebook grabs rights to photos’ caught my attention and i was immediately engrossed in what i found. For those who haven’t heard about it click here.

I had thought about boycotting the site but when i logged on this morning their was a statement issued by Facebook saying : –

Terms of Use Update

Over the past few days, we have received a lot of feedback about the new terms we posted two weeks ago. Because of this response, we have decided to return to our previous Terms of Use while we resolve the issues that people have raised. For more information, visit the Facebook Blog.

If you want to share your thoughts on what should be in the new terms, check out our group Facebook Bill of Rights and Responsibilities. ‘

which has made me think that maybe because of this miraculous social technology that we as a community can make differences =]

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